Book
Business model generation : a handbook for visionaries, game changers, and challengers / written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries.
Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
Record details
- ISBN: 9780470876411
- ISBN: 0470876417
- ISBN: 2839905809
- ISBN: 9782839905800
- Physical Description: 278 pages : illustrations (some color) ; 19 x 24 cm.
- Publisher: Hoboken, New Jersey : Wiley, [2010]
- Copyright: ©2010
Content descriptions
- Bibliography, etc. Note:
- Includes bibliographical references (page 276).
- Formatted Contents Note:
- 1: Canvas -- Definition of a business model -- The 9 building blocks -- The business model canvas -- 2: Patterns -- Unbundling business models -- The long tail -- Multi-sided platforms -- FREE as a business model -- Open business models -- 3: Design -- Customer insights -- Ideation -- Visual thinking -- Prototyping -- Storytelling -- Scenarios -- 4: Strategy -- Business model environment -- Evaluating business models -- Business model perspective on blue ocean strategy -- Managing multiple business models -- 5: Process -- Business model design process.
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Available copies
- 1 of 1 copy available at Northwest Indian College.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Lummi Library | HD 30.28 .O88 2010 | 278683 | Stacks | Reshelving | - |