In Business Writing at Its Best, Minerva H. Neiditz redefines the art of effective business writing, demonstrating how anyone can create professional, compelling written communications. Inside this valuable resource, you'll find the basic principles of style, structure, creative and critical thinking, multicultural and international communication, and much more-techniques you can immediately use to enhance your next business letter, memo, or report. Neiditz also includes several contemporary examples, professional writing exercises (with answers), and "before" and "after" comparisons of various writing approaches. You can use these as time-saving models for creating letters, proposals, resumes, and many other forms of business writing! Whether you want to refine your writing skills, overcome chronic writer's block, or simply make your written correspondence more effective and professional, Business Writing at Its Best will help you choose the most appropriate style, tone, and message for your audience; transform mediocre business documents into lively, provocative vehicles of communication; and integrate visual elements into your writing to improve its clarity and impact. The secret to powerful writing is having a sound understanding of a few basic writing principles - all of which you'll find in Business Writing at Its Best. This book is the fastest way to become a more natural, confident communicator!