Record details

• ISBN: 039952827X
• ISBN: 9780399528279
• Physical Description: xviii, 293 pages ; 22 cm
• Edition: 1st Perigee ed.
• Publisher: New York, N.Y. : Perigee Book, 2002.

Content descriptions

General Note:

"Revised and updated."

"Previously published by Blue Heron"--Title page verso.

Bibliography, etc. Note:

Includes bibliographical references (pages 263-279) and index.

Formatted Contents Note:

Chapter 1 Book Proposals: What Are They? Why Use Them? 1 -- Chapter 2 Evaluating and Refining Your Ideas: Preparing to Write Your Book 13 -- Chapter 3 Research Made Easy: What Data Will You Need? 33 -- Chapter 4 About the Competition: What's Already in Print? 42 -- Chapter 5 About the Author: Selling Yourself 63 -- Chapter 6 The Concept Statement: Tell Me Why I Should Buy Your Book 84 -- Chapter 7 About the Market: Defining Your Reader 97 -- Chapter 8 About the Book: Inform, Dazzle, Persuade 115 -- Chapter 9 Table of Contents and Chapter Summaries: Organizing Your Book 140 -- Chapter 10 The Heart of Your Proposal: Sample Chapters 158 -- Chapter 11 Production Details: If You Had Your Way 168 -- Chapter 12 About Promotion: Good Morning, Springfield. Good Morning, America 184 -- Chapter 13 Last But Not Least: The Appendix 199 -- Chapter 14 Marketing Strategies: Queries and Responses, Agents and Editors 205 -- Chapter 15 The Perfect Proposal: From Final Edit to Contract Offer 235.

Search for related items by subject

Subject:

Book proposals.
Authorship > Marketing.
Authorship > Marketing.
Book proposals.